A BIG Thank You!

To our customers, this is a BIG thank you for accommodating the changes so far. It's not easy to get everything right and flowing exactly as it should, so for those of you who have contacted us or sent emails to me or Wendy, thank you. We've been able to process orders as usual, and it's been lovely to speak with some of you personally. 

Also, thank you for the advice and tips - you tell us how you shop and we will do our best to make the website as easy as possible for you to find your favourite pet food. The Wolf & Whiskers brand is farm-based, so we know the value of good food and the importance of being able to trace the ingredients so you know what you are getting. Our working dogs need and thrive off good quality food that is made for them as much as they do the raw bones we supply them here for variety and enjoyment. It also keeps them busy and quiet for a bit when we have other jobs to get on with! We understand what the right nutrition does for our livestock and horses, and that translates to our pets as well.

One of the family Wolfhounds.

So like our customers and us, when it comes to our dogs, we all agree on one thing: they’re family. And just like any family member, what we feed them directly affects their health, happiness, and longevity. While it’s tempting to save a few pounds on cheaper kibble, there’s a growing awareness that premium dog food—though more expensive—offers far greater value in the long run.

Jet, Wilson and Rescue cat Jimmy showing just how well behaved they can be!

We also recognise that many of you, as much as you value good quality food, you understand that it costs, however, we do all love a little discount as well, so for all of you and new customers for the next few months, use the code below at the checkout for 15% off your total order value.

Type this in at the checkout for a discount - W&W15

Quality Ingredients Mean Better Health

The primary reason premium dog food costs more is straightforward: it contains better ingredients. We use real meat, whole grains like rice, potatoes and vegetables, often sourced from trusted farms with transparent supply chains. We do not supply bags of feed with cheap fillers like corn, wheat, and soy, as well as artificial colours, preservatives, and byproducts from the human or other meat supply chains. Only human-grade meat makes it into the bags for Wolf & Whiskers.

These ingredients translate into:

• Healthier skin and coat

• Improved digestion

• Stronger immunity

• More consistent energy levels

  
  

When your dog is healthier, you spend less on vet bills, supplements, and allergy treatments—so the “expensive” food often pays for itself.

Wolfhounds need the right fuel for a happy life.

Premium Nutrition Supports Longevity

High-quality food provides complete, balanced nutrition tailored to your dog’s specific needs—age, breed, activity level, and sensitivities. The result? A longer, happier life. Just like humans who eat clean food, dogs on premium diets show greater vitality and lower risks of obesity and chronic disease.

Wolf & Whiskers focuses on human-grade foods cooked gently and turned into really good-smelling kibble, which means your pet's meal time is not only nutritious but also convenient for our busy lives.

As modern pet owners, you are more educated than ever. You can research ingredients and expect honesty from brands about the content of the food being supplied. Businesses like us invest in premium formulations and often go the extra mile in testing, sourcing ethically, and sharing their processes. That transparency builds trust, and of course, you have a direct contact with Wolf & Whiskers, no call centre or unnamed person at the end of the phone line, if you even get past the indistinct background music while on hold. With Wolf & Whiskers, there's just a real person who most likely has a dog or cat at their feet, like you.

As a Wolf & Whiskers customer, you are now officially a brand ambassador. You value quality, authenticity, and results as we do with our own pets and what we feed them. We value loyal advocates of the brand and the food because they see the difference in their pets that it creates. We want you to share your love of the brand and your pets by sharing with us your daily walks, training results, and happy, all-around satisfied pets on social media. We are creating a wonderful page on Facebook and Instagram where we can all share our love of the dogs and cats in our lives. Of course, for those whom we feature, there will be some lovely little treats heading your way as a thank you for being a brand ambassador.

The True Cost of “Cheap” Food

Low-cost dog food often hides behind clever marketing, but the savings are superficial. Over time, poor nutrition can lead to allergies, obesity, and other health problems that cost much more in veterinary care and emotional stress. Investing in premium food is an act of love and prevention, and so if you are moving over to Wolf and Whiskers or if you are already here, please let us know how your dog or cat is doing on the food. We want to see the improvements and to know how they are getting on. You can also see if any of the other brand ambassadors have any other tips or advice for keeping your pet happy, healthy and fulfilled.

Wendy with two of her wolfhounds.

Feeding your dog well isn’t a luxury—it’s an investment in their health and happiness. Premium dog food isn’t just about price; it’s about quality, trust, care and building a bond that lasts with every one of your pets.

So follow us and stay in touch; we are here to support you and your pets.

Wendy, Emma, and the whole fluffy crew.

What's Coming Next;

Social Media Re-Launching with #SundaySnuggles and an introduction to the farm life behind the brand #FarmLife on Farm Fridays.